Clarks opts for JDA

Clarks opts for JDA

Shoe manufacturer and retailer Clarks has selected JDA Retail Planning and Intelligent Fulfillment solutions as part of its global business transformation initiative.

In a statement sent to Post&Parcel today (14 November), JDA said it will assist Clarks to create a global planning process that aligns the company’s central and regional operations so that it can increase efficiency, drive sales and increase consumer satisfaction across all channels.

Trading across 100 countries with over 23,000 distribution points stretched across Retail, Joint venture, Franchise, Wholesale and Digital channels, the company sells in excess of 50 million pairs each year.

Clarks will deploy JDA Retail Planning to build localised assortments for stores and targeted assortments for key accounts and regions that align with corporate objectives. JDA Intelligent Fulfillment will allow Clarks to better anticipate the omni-channel demand, and secure high and profitable availability of stock, across all channels, through advanced allocation and distribution processes.

Mike Shearwood, Chief Executive Officer at Clarks, said: “Being able to forecast, plan, source and fulfil orders in a much more intelligent manner will enable us to increase customer satisfaction and further our growth, ensuring that we remain at the forefront of shoemaking.”

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