Etisalat Egypt named best new carrier in Middle East and North Africa by international judges
Etisalat was selected by a panel of experts from KPMG, the Arab Advisors Group and Oliver Wyman, Dubai.
‘We congratulate our colleagues in Egypt on their successful launch. This award recognizes their efforts in bringing a new and high quality experience which has exceeded expectations,’ said Mohammad Hassan Omran, chairman of Etisalat. ‘Each of the operators in the Etisalat family pursue the same mission, to extend the reach of our customers. They do this through delivering the latest technology to meets the needs of our customers, whether they are businesses or individuals.’
Etisalat received this award as recognition of its tremendous role in leading the development of the Egyptian market and of achieving 1 million customers in the first 50 days of its operations. Etisalat has set a target of reaching 10m subscribers in Egypt by 2010, a market share of 30%. The company launches with the country’s first 3.5G network bringing rich multimedia content and enabling mobile business across Egypt. Etisalat Misr also brings mobile television, high-speed Internet access and video calling to the Egyptian market for the first time.
Saleh Al Abdooli, Chief Executive Officer, Etisalat Egypt expressed his gratitude for being selected the best new entrant that started operations this year. He said:
‘Being presented with this award reinforces our promise that Etisalat will change Egypt’s market following the start of our operations there. Etisalat is committed to presenting new and advanced technologies and services.’
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