UK Post Office: The parcel market will see fierce trading throughout the critical Christmas period
Post Office has launched its first ever loyalty scheme with financial rewards for users of its free, fast-track Drop & Go service.
Drop & Go customers increased fourfold in the run-up to last Christmas. The service is popular with small businesses, marketplace sellers and customers who started ‘bedroom businesses’ during the lockdowns. Approximately two thirds of marketplace sellers rely on Post Office’s 11,500 branches for their customers’ parcels.
Post Office will now reward customers that spend £100 or more per month with the Drop & Go service during November and December at their local branch.
Nick Read, Chief Executive at the Post Office said: “The parcel market will see fierce trading throughout the critical Christmas period and Post Office will challenge for increased share with our first ever loyalty scheme for customers. Our physical presence in every local community across the UK, combined with the expert knowledge and advice Postmasters provide regarding postage, means we are well placed to support small and independent businesses during the busiest time of the year.”
The loyalty scheme has been created in partnership with Postmasters, who have also helped improve Drop & Go with new users able to access their account instantly with a simpler customer journey.
