DHL acknowledged as a UAE 'Superbrand'
Eclipsing big names in the industry, DHL UAE was awarded the Superbrands status, along with 77 other brands, during the recently held awards ceremony, often referred to as the ‘Oscars of Branding’. As part of the acknowledgment, DHL UAE will be profiled in the ‘Superbrands’ book, where the company’s history, services and successes are to be traced and recognised.
‘DHL is honoured to be acknowledged as a leading brand in the UAE. This tribute is a reflection of our strong investment in the country and, most of all, a reflection of the commitment and enthusiasm that our staff puts into delighting our customers,’
DHL UAE has cemented its position as the leading express logistics company in the country, after being selected for the third consecutive year as one of the UAE’s strongest business brands.
explained David Wild, DHL UAE General Manager.
DHL UAE is in good company with other corporate and FMCG business-to-business leading brands, chosen this year by the Superbrands programme out of thousands available in the UAE.
The Superbrands programme acknowledges and rewards the highest standards of branding and its Council, which comprises some of the leading names in UAE business circles, score all the brands every year, awarding the top scoring brands with Superbrands status. Participation in the Superbrands book is by invitation only and acknowledges the intrinsic strength of the organisation and its brand value.
‘With our continuous growth in the UAE and our expertise of the Middle East we are in a position to provide our customers with customisable solutions for their needs, therefore ensuring customer satisfaction and building trust in the DHL brand,’ Wild added.
About DHL
DHL is the global market leader of the international express and logistics industry, specialising in providing innovative and customised solutions from a single source.
DHL offers expertise in express, air and ocean freight, overland transport and contract logistic solutions, combined with worldwide coverage and an in-depth understanding of local markets. DHL’s international network links more than 220 countries and territories worldwide. 285,000 employees are dedicated to providing fast and reliable services that exceed customers’ expectations.
