Czech state postal service CP to open branches in retail chains to win back customers.
State-owned Czech postal service Ceska posta (CP) plans to open tens of new branches in Czech retail chains in a bid to win back customers who have turned to online or bank payment services, Czech daily Hospodarske noviny (HN) reported Tuesday.
“We believe that this is the right way to get back our customers, who now rather prefer online payment transfers to payments through postal orders at the post office counter,” Ceska posta spokesman Ivo Mravinac is quoted saying by HN.
The paper reports that CP will follow the strategy of banks, drycleaners, and hairdressers, and will open new branches within the hyper or supermarkets all over the Czech Republic, maintaining the same opening hours.
Mravinac added that new branches will also offer special services on further re-sending of letters and parcels in case customers were at home for delivery.
CP has already initiated talks on cooperation with retailers including the UK’s Tesco, Holland’s Ahold and German Kaufland, the paper writes.
CP currently runs 12 outlets at Czech hypermarkets and should open at least ten more outlets by end-2006 and several dozen in the years to come, HN added.
