Pitney Bowes receives USPS CASS certification on SmartMailer and AddressRight Pro software solutions

Pitney Bowes Inc. announced that its SmartMailer™ 7 and AddressRight® Pro mail management software solutions have received U.S. Postal Service® CASS™ certification for the upcoming Cycle L requirements, scheduled for release on August 1, 2007.

The U.S. Postal Service estimates it spends nearly USD 2 billion each year handling mail that cannot be delivered as addressed. In an effort to cut this cost in half by 2010, the Postal Service™ is becoming much more stringent on discounts offered to mailers designed to encourage greater accuracy of their address lists. Starting on August 1, 2007, postal automation discounts will only be applicable to mail pieces with a confirmed primary address through the DPV™ and LACSLink™ products. Pitney Bowes’ CASS Certified™ SmartMailer™ 7 and AddressRight® Pro software will include both capabilities.

The DPV™ product verifies that an address is recognized as a valid delivery point by the Postal Service and helps identify inaccurate, incomplete or erroneous addresses. LACSLink™ processing provides mailers with a converted physical address when a 911 emergency system has changed a rural-style address to a city-style address.

“The new Postal Service rules, set to take effect this summer, will make address quality more important than ever, and should encourage more mailers to incorporate address cleansing software and processes into their mailing operations,” said Jeff Marshall, Vice President of Customer Marketing for Pitney Bowes Global Mailstream Solutions. “Pitney Bowes’ CASS Certified solutions can help enable mailers to remain eligible for postal automation discounts, manage the impact of the recent postal rate increases and enjoy peace of mind, knowing their messages are reaching the intended recipients on time.”