Zairmail Offers the Perfect Solution to the Recent Postal Rate Increase

>From BUSINESS WIRE, January 30th, 2001
PORTLAND, Ore., Jan 30, 2001 (BUSINESS WIRE) — Frustrated about the
increase in
postal rates? Think there’s no such thing as a free lunch?
Zairmail, Inc., the first company to facilitate the convergence between the
Internet and postal mail, offers a fast, convenient and even free way to
send
personal letters. The January 7, 2001 first-class U.S. postal rate increase
from
33-cents to 34-cents makes Zairmail(TM) letters (http://www.zairmail.com)
even
more attractive. Zairmail offers consumers worldwide the opportunity to
create
and send personal letters anywhere in the United States for free.
“Competition from email and online transactions has once again forced the
postal
service to raise postal rates, directly affecting consumers who are the
prevalent users of first-class mail,” said Wilson Zehr, CEO of Zairmail.
“Zairmail provides a solution that is a fast, easy and free way for Internet
users to send letters to friends, families and business associates. In fact,
Zairmail letters are better than free–because they include attractive
offers
from advertisers, targeted to the demographics and personal interests of the
letter recipient.”
How it works:
Zairmail connects online and offline consumers while eliminating the time
consuming tasks associated with sending traditional postal mail. Zairmail
helps
make sending a letter as easy as sending an email. This process is as simple
as:

— Log on to www.zairmail.com
— Compose your personal letter online
— Select recipients from your address book
— Press send
Once a consumer presses send, Zairmail will route this message to a print
production facility closest to the recipient, where a personal letter is
printed
on high-speed digital printing equipment, addressed and inserted into an
envelope. The U.S. Postal Service then distributes the letter by first-class
mail for two-day delivery anywhere in the country, or for overnight delivery
in
supported markets.
The letter can be sent for free if the sender chooses to include useful
product
information from national advertisers listed on the site. These offers will
be
selected in part by the sender to ensure the maximum value for the
recipient.
The sender can even preview the ads before sending.
If a sender prefers not to include a customized ad page, each letter will
cost
the consumer between $.65 and a $1.00 depending on the number of letters
purchased. This cost includes first class postage.
About Zairmail
Zairmail, a recent exhibitor at Showcase 2001 in Palm Springs, CA, is the
first
company to enable large-scale convergence between the Internet and postal
mail.
Through its Web site (www.zairmail.com), Zairmail offers fast and convenient
solutions for conducting direct mail campaigns and electronic-to-postal mail
correspondence. Zairmail’s proprietary software, strategic partnerships and
geographically distributed printing network all combine to create a service
that
can rapidly deliver postal messages – often overnight. Zairmail’s corporate
headquarters is located at 2800 NW 29th Ave., Portland, OR 97210.
CONTACT: Zairmail, Inc.
Elena Vejarano, 503/553-7600 [email protected] or Shandwick International
for
Zairmail Lindsey Gordon, 202/585-2164 [email protected]
URL: http://www.businesswire.com
BUSINESS WIRE, 30th January 2001