DHL Express expands Swedish consumer parcel network

DHL Express Sweden has expanded its recently-created network of 1,100 Servicepoints for consumer parcel services through an agreement with Scandinavian retail group Reitan Servicehandel. The expanded service is a key part of DHL Express Nordic’s strategy for 2008.

Under the deal, Swedish consumers and SMEs will be able to drop off or pick up their parcels at DHL Servicepoints within 7-Eleven stores and Pressbyran newspaper kiosks and shops located across the country, DHL Express Sweden said in a statement.

Reitan Servicehandel operates 72 7-Eleven shops in Sweden in Stockholm, Gothenburg, Helsingborg and Malmo, while there are 318 Pressbyran outlets across the country attracting some 1.4 million customer visits a week, according to the group’s website.

DHL Express already has a network of 1,100 Servicepoints in Sweden operated as shop-in-shop services under contracts with a wide range of retailers. Private customers can hand in or collect their parcels at the Servicepoints.

Consumers sending parcels can book the shipment with DHL online and receive a shipment number to attach to the parcel. Payment is made directly to the retailer. Customers receiving parcels are informed by SMS or e-mail that their item is ready for collection.

The expanded service is a key part of DHL Express Nordic’s strategy for 2008 to strengthen its leading position in the region, said Martin Södergård, managing director of DHL Express Nordic.

The key aims were to intensify customer dialogue and make DHL Express more attractive as a potential partner by investing in service and improving access to products. “For me the Nordic region is a very exciting region because we have the chance to offer our customers a comprehensive product portfolio,” he commented. DHL Express Nordic, with 6,000 employees, covers Denmark, Norway, Sweden, Finland and the three Baltic states.

DHL Express Sweden has expanded its recently-created network of 1,100 Servicepoints for consumer parcel services through an agreement with Scandinavian retail group Reitan Servicehandel. The expanded service is a key part of DHL Express Nordic’s strategy for 2008.

Under the deal, Swedish consumers and SMEs will be able to drop off or pick up their parcels at DHL Servicepoints within 7-Eleven stores and Pressbyran newspaper kiosks and shops located across the country, DHL Express Sweden said in a statement.

Reitan Servicehandel operates 72 7-Eleven shops in Sweden in Stockholm, Gothenburg, Helsingborg and Malmo, while there are 318 Pressbyran outlets across the country attracting some 1.4 million customer visits a week, according to the group’s website.

DHL Express already has a network of 1,100 Servicepoints in Sweden operated as shop-in-shop services under contracts with a wide range of retailers. Private customers can hand in or collect their parcels at the Servicepoints.

Consumers sending parcels can book the shipment with DHL online and receive a shipment number to attach to the parcel. Payment is made directly to the retailer. Customers receiving parcels are informed by SMS or e-mail that their item is ready for collection.

The expanded service is a key part of DHL Express Nordic’s strategy for 2008 to strengthen its leading position in the region, said Martin Södergård, managing director of DHL Express Nordic.

The key aims were to intensify customer dialogue and make DHL Express more attractive as a potential partner by investing in service and improving access to products. “For me the Nordic region is a very exciting region because we have the chance to offer our customers a comprehensive product portfolio,” he commented. DHL Express Nordic, with 6,000 employees, covers Denmark, Norway, Sweden, Finland and the three Baltic states.