China Post Expands Scope and Size of Teradata Active Data Warehouse

Teradata Corporation, the global leader in enterprise data warehousing, announced today that the China Post Express Mail Service (EMS) Bureau, the nation's largest provider of express mail and courier services, has expanded its Teradata system to provide real time information management capabilities. This represents a major upward shift in performance to the level of an Active Data Warehouse (ADW). With this technology expansion and upgrade, China Post now has launched its third-generation track-and-trace system for consumer mail and packages.

This is believed to be the first information system in China to achieve real-time data loading and query capacity with 'active' or ADW technology, which moves the business beyond strategic analytics to optimize operational processes for improved cross-enterprise visibility and customer service. The new system at EMS now features real time monitoring and sophisticated operational notifications as well as detailed financial analysis and reporting.

The expansion accommodates continuous growth at EMS as data volume and complexity increase. The new track-and-trace system now manages over eight million transactions per day with the number of daily queries increasing to about 1,300,000. At peak moments, the number can reach 140,000 queries per hour. Currently, express mail collection and delivery information is uploaded to the Internet within five minutes of the transaction. With a portable wireless terminal, the transaction can be uploaded in as few as three seconds, which greatly enhances query timeliness and better satisfies rising customer use.

Before China Post selected Teradata to build its third-generation track-and-trace system, it had already deployed two previous platforms, but neither, used separately or in tandem, could support real-time track-and-trace capabilities at rising demand levels.

Moreover, China Post now requires advanced statistical analysis of each mail delivery procedure in order to improve operations. The previous systems could not keep up with the increasing demands of real-time data updates and complex statistical analysis required by external and internal users. The limitations of using separate data platforms also resulted in frequent inconsistencies in information, which multiplied business problems.

Now that the third-generation track-and-trace system is built on a unified data Teradata warehouse platform, all queries are based on the same tracking system and same data sources to avoid inconsistency in internal and external query results. The internal portal site, designed for the users within China Post, now offers accurate query results that reflect the complete mail delivery process. The external portal site, designed for external queries, provides more personalized query results, which pleases customers.

With integrated data from branch offices, central bureau and KHALA systems, the new generation track-and-trace system built on the Teradata platform supports comprehensive and detailed mail-processing information which includes real time delivery status for both courier staff and public users. The enterprise-wide business view is created by extracting data from all systems that collect, seal and dispatch, as well as those for transporting, transferring, opening and delivering.

Until recently the Teradata platform has only supported strategic decisions, with this move to real-time, or active data warehousing, the intelligence engine helps front-line staff to make tactical decisions. Beyond track-and-trace functions, the active system supports internal users to conduct real-time operational analysis for immediate decisions. This includes multi-dimensional views and business analysis. Data can be analyzed from a total enterprise perspective or from a specific angle, ranging from the central bureau to the branches, or to specific business categories and processes. In this way, service and management efficiency deliver economic value back into the business while improving customer service.

The new ADW system enables comprehensive statistical analysis, price management and auditing, billing and accounting, customer relationship management and operational decision-making ' which is clearly enhancing overall corporate performance management.

'We are very pleased to collaborate with China Post and are happy to see the outstanding progress and results,' said Cliff Wu, vice president of Teradata for Greater China. 'Six of the top 10 global transportation logistics companies are using Teradata data warehousing solutions to help them make better and faster operational and strategic decisions. With our rich experience in data warehouse implementation and our professional consulting team, we will continue to offer best-in-class solutions and services to help China Post further improve its third-generation track-and-trace system and build a world-leading service.'

As China Post's courier service quality has improved, the EMS brand has enjoyed extensive recognition in and out of the postal industry both home and abroad, including the Golden Medal of UPU for EMS Quality Certification, the Readers' Digest Gold Award of Trusted Brands, and placement on the list of Most Influential Chinese Brands sponsored by the All-China Federation of Industry and Commerce, Phoenix Television and Economic Daily, China's leading newspaper.

About China Post Courier Service Corporation

China Post Courier Service Corporation is a 100 percent-owned subsidiary of the State Post Bureau, which mainly operates domestic and international EMS services and is currently China's largest provider of express service. The company now employs over 20,000 professional courier staff, and the EMS service now reaches over 200 countries and regions and up to 2,000 cities in China. EMS has a first-class airline and road-transportation network and its EMS service network helps fulfill next-day and next-morning delivery in more than 300 cities in China. The company has also established more than 200 processing centers and more than 300 information platforms nationwide. The new track-and-trace system has now been connected with the UPU system, which facilitates global tracking and tracing for EMS. For more information, visit www.ems.com.cn.

About Teradata

Teradata Corporation is the world's largest company solely focused on raising intelligence through data warehousing and enterprise analytics. Teradata is in more than 60 countries and on the Web at www.teradata.com.

Teradata is a trademark or registered trademark of Teradata Corporation in the United States and other countries.

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