SMEs turn to TNT Post (UK)

TNT Post announces the addition of its 2000th SME customer.
Cunard, the luxury cruise line which is part of Carnival Corporation and PLC, has become TNT Post’s 2000th SME customer. Cunard will now send its customer loyalty magazine and marketing literature via TNT Post in varying delivery volumes of up to 67,000 mail items every three months. Despite its adhoc mailing volumes, Cunard has been using TNT Post’s PremierSort Flex service to access the benefits, service levels and cost savings enjoyed by larger organisations as a result of the liberalised market. PremierSort Flex is a day definite mailing solution that has been designed specifically to benefit local and SME businesses that send upwards of 250 unsorted mail items per day or have weekly, monthly or irregular mailshot requirements.
TNT Post has witnessed its SME customer base grow from 600 customers in July 2007 to 2000 this month, demonstrating an increase of more than 300 per cent in 12 months. TNT Post announces the addition of its 2000th SME customer, defying recent concerns that SMEs are not benefiting from the liberalisation of the postal market in 2006.
Cunard, the luxury cruise line which is part of Carnival Corporation and PLC, has become TNT Post’s 2000th SME customer. Cunard will now send its customer loyalty magazine and marketing literature via TNT Post in varying delivery volumes of up to 67,000 mail items every three months. Despite its adhoc mailing volumes, Cunard has been using TNT Post’s PremierSort Flex service to access the benefits, service levels and cost savings enjoyed by larger organisations as a result of the liberalised market. PremierSort Flex is a day definite mailing solution that has been designed specifically to benefit local and SME businesses that send upwards of 250 unsorted mail items per day or have weekly, monthly or irregular mailshot requirements.
Dirk Kelly, relationship marketing manager at Cunard, commented:
"TNT Post is enabling the SME community to benefit from postal competition like never before and Cunard can certainly vouch for that. Before the market liberalised, postage prices were fixed and we were unable to reduce our postal costs. Now, thanks to competition in the market, we have been able to source an excellent and uncompromised level of service, at a discounted price."
"For us, the service level and excellent account management are essential elements of our relationship with TNT Post; ensuring that every nuance of our customer interaction is of the same high-quality as the rest of our brand which is built on excellence."
The sign up of TNT Post’s 2000th SME customer demonstrates reassuring progress in this sector, despite the initial findings of the recent Postal Services Sector Review that suggested the liberalisation of the postal industry has provided no significant benefit to SMEs. TNT Post has witnessed its SME customer base grow from 600 customers in July 2007 to 2000 this month, demonstrating an increase of more than 300 per cent in 12 months. This rapid growth is a result of TNT Post’s expertise in offering a mailing solution for SMEs that is not only good on price but is reliable, easy to use, innovative and adaptable to their personal requirements.
Nick Wells, chief executive, TNT Post, comments:
"By using TNT Post, all businesses benefit whether large and small. We are delighted that the SME community can benefit from our flexible, cost effective services, and a customer base of 2000 SMEs is testament to our success. Competition in the postal market is delivering benefits but we can do more if we have the right regulatory environment and a level competitive playing field. We look forward to announcing further initiatives designed for the SME community in the future."
TNT Post is committed to continuously developing its products and services to suit all business’ needs and enable every business to benefit from being a TNT Post customer. In a recent survey* commissioned by TNT Post, nine out of ten (90%) customers were either very satisfied or satisfied with quality of service and eight out of ten (81%) agreed that TNT Post is innovative. Recent innovation demonstrated by TNT Post includes:
• TNT-it, a new web-based service for small volume business mailers which simplifies the postal process, provides costs savings and helps reduce an organisation’s carbon footprint
• Allsort, a service introduced last year for organisations needing a cheaper alternative for a mixture of non-machine readable mail including handwritten, overseas, large letter or un-routable items
• CarbonNeutral, the UK’s first carbon neutral mailing service, for business addressed mail. The new service will enable organisations to evaluate, reduce and offset the carbon emissions related to their mailings, helping them to be more 'green' in their mailings.

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