DHL plan Indian expansion
DHL is planning to have around 1,000 outlets in India within two years, as part of its retail expansion move.
DHL is planning to have around 1,000 outlets in India within two years, as part of its retail expansion move.
“We are planning to have around 1,000 outlets in the next two years as there is a need to be present in lot new locations in the country,” DHL Express head of marketing – South Asia, Chandrashekhar Pitre said.
“After the DHL- Blue Dart mega co-branding spree, there are 350 retail outlets and we plan to take the number to 1,000 through various formats such as tie ups, alliances and partnerships. At present our retail segment contributes eight-10% of our total business and in next three to five years we expect out retail segment to contribute as much as 20%,” said Pitre.
DHL has recently collaborated with Bharat Petroleum Corporation (BPCL) for a Retail Alliance with their In & Out convenience stores across India. Similar tie-ups have also been initiated with 24/7 departmental stores in Delhi, Office Linc and others.
Besides, “We have also introduced various innovations in our product line such as University Express, University Express Pre Paid, SME Pre Paid, Jumbo Box, Rakhi Express, Mango Express, Apex Surface (documents & parcels), Smart Box (Blue Dart products) etc, to strengthen our presence in the retail segment,” Pitre said.
