DHL launches new website for customers
DHL.com with new layout and content across 140 countries. DHL-Brandworld.com provides insights into logistics. DHL has relaunched its global web presence www.dhl.com along with 140 DHL country sites. The new website, which is focused on better meeting customer requirements, will offer a more user-friendly access to all logistics and global mail services. The new DHL.com integrates all DHL business units and ensures that the more than 300,000 daily visitors find their way to the resources they need. The site also includes local and global career opportunities, provides material for journalists and delivers comprehensive information about the Group Deutsche Post DHL. The relaunch of the global presence and all country websites covers some 80,000 web pages which services 40 different languages.
The new DHL.com website is implemented to strengthen the “ONE DHL” approach as featured in the Group’s Strategy 2015 and actively supports DHL’s brand values by offering proactive solutions, personal commitment and local strength worldwide. The new website represents a key marketing, sales and communication channel for DHL and its customers. DHL had more than 110 million visits on its websites in 2009 and these numbers are increasing steadily.
As part of the relaunch activities, DHL also started a completely new website with insights into the DHL brand: www.DHL-brandworld.com.The DHL Brand World builds a platform of interactive brand experience. Wolfgang Giehl, Senior Vice President Corporate Brand Marketing at Deutsche Post DHL, says: “We enter into a new area in brand communication beside the classical media. With the new DHL Brand World, the user can feel the heartbeat and the passion of the DHL brand.”



