THE Royal Mail is to launch a £10 million campaign to encourage people to use first-class post this Christmas. Royal Mail is facing competition for the first time and is looking at new strategies to boost its revenue, says the journal Marketing. It is also considering the introduction of an inter-city mail delivery service for 15p, evening deliveries and allowing customers to collect their post from a designated outlet.
Escher powers the world’s first and last mile deliveries, helping Posts connect nearly 1 billion consumers with global ecommerce networks. Postal operators rely on Escher to deliver an enhanced retail and digital customer experience, to activate new revenue streams, and to realize new delivery economics. […]
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