Yamato launches PR campaign over fairness in Japan’s parcel delivery market
Japanese parcel delivery company Yamato has placed advertisements in national newspapers calling for fair competition in the parcel delivery market. Industry observers have said that it is no coincidence that Yamato’s advertising campaign was launched only a week after Japan Post’s initial public offering (IPO).
Yamato has argued that, for some time now, Japan Post has carried over some tax advantages that apply to mail delivery into the parcel business. According to a report in today’s Financial Times, Yamato and other players in the parcel delivery industry are concerned that there may be a parcel price war.