Whistl helps even more SMEs target UK households

Whistl Doordrop Media, the audience targeting and leaflet specialist, has reported that 2,000 SME’s have signed up to Leafletdrop – their on-line leaflet advertising tool. So far over 20 million leaflets have been processed since the launch in 2018.

Leafletdrop enables SME organisations to target over 27 million UK households with geographic and demographic based leaflet marketing campaigns from their desktop to help drive sales and get leaflets into the homes and hands of potential new customers. Sign up to the service is free and payment is required only when a booking is made.

Mark Davies, Managing Director of Whistl Doordrop Media, said: “Giving businesses control of localised leaflet campaigns, backed by the expertise of Whistl, brings benefits to the bottom line.”

Leafletdrop is simple to use. Once the target households have been identified, businesses can schedule distribution, organise print and pay online via the platform – reducing the need to deal with a multitude of suppliers. Leaflets are delivered by Royal Mail alongside the normal household post.

Users of the service have two distribution options. Print-ready artwork can be uploaded to the platform, a leaflet format chosen and the print and distribution sorted by Whistl. Or, Whistl can just arrange distribution of leaflets to target selected households.