DHL Turkey launches invest in Turkey campaign
DHL Turkey, the local arm of Belgium-based express delivery group DHL, launched its Invest in Turkey campaign, aimed at attracting foreign investors to the country, it was reported on December 7, 2005.
The initiative will be carried out in three stages and the first one envisages attracting investors’ attention towards Turkey by attaching “Invest in Turkey” stickers on all parcels, CEO Andy Baker said. The company forwards more than 100,000 packages monthly to various destinations.
In the second and third stage of the campaign DHL Turkey will put different stickers on the parcels, explaining the reasons for and the advantages of investing in Turkey, respectively.
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