DHL banks on new solutions to draw more SME clients in Malaysia
DHL Malaysia expects bigger contribution from the growing small and medium enterprise (SME) segment with its SME Logistic Solutions initiative.
The initiative, which combines the services of DHL Express, DHL Global Forwarding and DHL Exel Supply Chain, would drive DHL’s plan to support local SMEs venturing abroad, said DHL Express (M) Sdn Bhd country manager for Malaysia and Brunei, Sam Leong.
He said DHL SME Logistic Solutions, which positioned DHL as local SMEs’ trade facilitator of choice, had received good response since its launch in February.
DHL launched yesterday the second phase of the initiative whereby a Malaysian SME success story and the personalities who have ventured overseas are highlighted quarterly in workshops featuring a series called SME Success.
The workshops, including roadshows, would be held in SME “hotspots” like Seri Kembangan and Balakong in the Klang Valley, and Penang and Johor, Leong said after the launch yesterday.
DHL Malaysia expects bigger contribution from the growing small and medium enterprise (SME) segment with its SME Logistic Solutions initiative.
The initiative, which combines the services of DHL Express, DHL Global Forwarding and DHL Exel Supply Chain, would drive DHL’s plan to support local SMEs venturing abroad, said DHL Express (M) Sdn Bhd country manager for Malaysia and Brunei, Sam Leong.
He said DHL SME Logistic Solutions, which positioned DHL as local SMEs’ trade facilitator of choice, had received good response since its launch in February.
DHL launched yesterday the second phase of the initiative whereby a Malaysian SME success story and the personalities who have ventured overseas are highlighted quarterly in workshops featuring a series called SME Success.
The workshops, including roadshows, would be held in SME “hotspots” like Seri Kembangan and Balakong in the Klang Valley, and Penang and Johor, Leong said after the launch yesterday.
He added that SMEs with international trade aspirations would be able to pick up the DHL SME Logistic Solutions “Global Export Starter Pack” at the roadshows.
Leong said DHL Malaysia hoped to achieve more than 50 pct market share in two to three years from slightly over 44 pct currently.
He added that Malaysian businesses today also faced competition from players in Vietnam and China.
