“The whole world will witness the power of Chinese consumption,” says Alibaba’s Zhang
Alibaba has announced that $5bn of GMV was settled through Alipay on Alibaba’s China and international
retail marketplaces in the first 90 minutes of the 2015 11.11 Global Shopping Festival. In his opening remarks for the 11.11 Global Shopping Festival Countdown Gala, Daniel Zhang, Alibaba’s chief executive officer of Alibaba, said: “This year, Alibaba Group has transformed 11.11 into an unprecedented mobile shopping experience. Over the course of the 24-hour shopping marathon, consumers will have a new surprise every hour that has been especially tailored for mobile users. The whole world will witness the power of Chinese consumption this November 11.”
In the hours leading up to the official midnight start of the Alibaba Group 2015 11.11 Global Shopping Festival, almost 130 million users visited the Mobile Taobao app, exceeding the peak volume during the
2014 11.11 Shopping Festival.
The annual event, which kicked off today at 12:00a.m. midnight in China and is still going on, is the world’s biggest online shopping day.