Starbucks set to deliver coffee in China
Starbucks Corp. is reportedly joining with e-commerce giant Alibaba Group Holding Ltd. to deliver beverages and snacks, as it seeks to reverse a sales decline in China.
According to various news sources published today (30 July 2018) including Marketwatch:
Under the deal set to be announced later this week, Alibaba’s Ele.me food-delivery unit will provide delivery this Autumn
“We start this fall in Beijing and Shanghai, with plans to expand across the country as we enter calendar 2019,” Belinda Wong, chief executive of Starbucks China, told analysts as the company reported quarterly earnings.
Last week, Starbucks said sales in China fell 2% for the three months ended June, compared with 7% growth for the same period in 2017.
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