USPS brain storms product sampling opportunities
The US Postal Service has been talking with advertising experts and consumer goods manufacturers to try to kick-start use of the mail for the sending of product samples.
Read MoreTag: direct mail
“Substantial” opposition to $107m USPS direct mail contract
US postal regulators have noted “substantial” opposition to a $107m mailing contract proposed between the US Postal Service and one of its largest direct mail customers.
Read MoreWorld mail and express industry leaders to meet in Singapore
Singapore provides the stage next week for the return of the World Mail and Express conference series to the Asia Pacific region after a break of several years.
Read MoreUSPS hopes summer incentive can boost flagging ad mail volumes
The US Postal Service is now inviting commercial mailers to take part in its hotly anticipated summer promotion, which offers a 2% postage discount for letters, flats and cards bearing barcodes suitable for reading by consumer smartphones.
Read MorePostal services should focus on reliability, not speed, says IPC
The world’s postal regulators are concentrating on the “wrong parameter” to enforce postal delivery standards, according to a new benchmark industry report from the International Postal Corporation.
Read MoreMER Magazine
The Mail & Express Review (MER) Magazine is our quarterly print publication. Packed with original content and thought-provoking features, MER is a must-read for those who want the inside track on the industry.