Sendle challenges Australia Post over peak prices
Sendle, Australia’s 100 % carbon neutral delivery service, has introduced a suite of price relief measures designed to help small businesses in the lead up to the holiday season
The news comes as Australia Post rolled out a 7% price increase on average for parcel delivery, just ahead of the year’s busiest retail period.
As part of Sendle’s ‘small business relief package’ international delivery rates are dropping, now enabling small businesses to send a 250g parcel anywhere in the world for $12.95 through the holidays. The offering opens the door to more competitive exporting, as small Australian retailers look overseas for new opportunities amid the difficult trading conditions that have hit many hard this year.
The price relief measures also include a new Price Guarantee, which ensures that all size-for-size same city and national parcels are cheaper than Parcel Post. With Sendle’s guarantee, small businesses can save on average, 20% when compared to Parcel Post rates, and up to 83% in some cases.
Other cost savings include an extra 1kg of weight allowance, with Sendle’s 2kg parcel size now allowing for 3kg. With more than 70% of e-commerce deliveries coming in below 3kg, this change has the potential to boost profitability margins for many of the businesses shipping through Sendle.
James Chin Moody, co-founder and CEO of Sendle said: “From day one, Sendle has been for small business. We believe that affordable rates, high quality service, and responsible environmental practices should be achievable for all — not just the top end of town.
“Australia Post is a functional monopoly and small businesses are at its mercy with frequent price hikes that remain unquestioned and unchallenged. We are here to change this with parcel delivery that is simple, reliable and affordable for small businesses at the critical period leading up to Christmas.
“Consumers are demanding cheaper and faster shipping than ever and many small e-commerce businesses don’t have the ability to negotiate competitive rates, like big businesses do. The last thing they need is another price increase to squeeze profitability in the busy holiday season. Small businesses shouldn’t have to be burdened with buoying up Australia Post’s profit margin in this make or break period.”