Whistl’s Leafletdrop “meeting the needs of self-serve SMEs and marketers”

Whistl’s Leafletdrop “meeting the needs of self-serve SMEs and marketers”

Leafletdrop, the self-service leaflet web-platform from Whistl Doordrop Media, has hit the 200 million item mark in four years since its launch.

Over 800 clients have signed up to the platform that enables organisations to target over 29 million UK households with geographic based leaflet marketing campaigns from their desktop either at home or in the office.

During the year what3words used Leafletdrop as part of an integrated broadcast campaign to raise awareness.  Their simple postcard creative used both QR codes and URLs to encourage recipients to identify their own unique three-word address for their property.  The campaign drove thousands of QR code scans and delivered significant uplifts in website visits coinciding with the weeks of distribution.

Originally conceived for SMEs wanting to cost effectively target their local markets, the tool has become increasingly popular with national, digital-first brands such as Oddbox and what3words looking to target locally.

The sectors that are big users of Leafletdrop include: home services and improvements retail, charities, political parties, health and beauty and travel.

Mark Davies, Managing Director of Whistl Doordrop Media, said: “We are thrilled that Leafletdrop has now hit the 200 million mark for delivered leaflets.  It is growing strongly and meeting the needs of self-serve SMEs and marketers.  We have proven its power in delivering results, cost effectively, for geographically targeted either standalone or integrated marketing campaigns.

Leafletdrop has been designed to be simple to use. Once the target households have been identified, businesses can schedule distribution, organise print and pay online on a single platform for a single fee – reducing the need to deal with a multitude of suppliers.”

Relevant Directory Listings

Listing image

KEBA

KEBA is an internationally successful high-tech company with headquarters in Linz (Austria) and subsidiaries worldwide. KEBA is active in the three operative business areas: Industrial Automation, Handover Automation and Energy Automation. The company has been developing and producing for more than 50 years according to […]

Find out more

Other Directory Listings

Advertisement

Advertisement

Advertisement

P&P Poll

Loading

What’s the future of the postal USO?

Thank you for voting
You have already voted on this poll!
Please select an option!



MER Magazine


The Mail & Express Review (MER) Magazine is our quarterly print publication. Packed with original content and thought-provoking features, MER is a must-read for those who want the inside track on the industry.

 

News Archive

Pin It on Pinterest

Share This