The Impact of Economic and Demographic Dispersion on Aggregate Mail Volumes

The presentation gives information about the following subjects:

– Business strategists should take into consideration the underlying heterogeneity to more effectively understand the market

– Inclusion of the dispersion of the demand factors can enable a more effective strategy for growing aggregate mail demand

– Dispersion of the variables is significant and matter more for countries with greater levels of dispersion within the data (Most notably USA)

Presented in the 15th Conference on Postal and Delivery Economics, 31 May–2 June 2007, Semmering, Austria