Mail volumes to continue slide (UK)
Only 37 per cent of businesses predict their mail volumes will increase over the next five years, a 13 per cent decrease from predictions made last year, according to a Postcomm study.
Postcomm’s annual Business Customer Survey among over 1,800 businesses reveals that while in 2006 50 per cent of businesses believed there would be an increase in mail volumes over the next five years, in 2007 only 37 per cent believed mail volumes would rise.
Over 40 per cent predicted the volumes would plateau, while 11 per cent of businesses predict a decrease in their mail volumes over the next five years. Financial services firms remain the biggest mailers, but use of mail in sectors such as charities, and health are set to increase.
One in five businesses have explored alternatives to using mail and have switched to other media, such as email, in the past 12 months.
The survey shows that Royal Mail continues to be the main service provider to business customers, serving 100 per cent of firms surveyed. Even customers which have moved some mail to alternative providers continue to use Royal Mail for most of their mail. Overall, 97 per cent of mail across the total sample was sent via Royal Mail. While perceptions of service quality have improved across Royal Mail and the alternative operators.
The research also reveals that a larger number of small businesses are beginning to benefit from competition, but much more needs to be done before small firms can experience the full benefits that larger mailers have seen since the market was opened.
