Latest ‘Future of Mail’ paper: “Mail Trends Update” by Fouad Nader (Adrenale Corp.) and Michael Lintell (Pitney Bowes)
In recent years there has been an increase in the number of press articles and statements from posts predicting that mail volumes would decline. New technologies and process innovations have been introduced, preoccupying researchers and managers in the postal and mailing industries with the impact of accelerating electronic substitution and changing customer behaviors. What are the actual trends that emerge from examining in detail the best information available from key countries? What historical perspectives, trends and emerging patterns may be useful in understanding how mail volumes may evolve in the future? The purpose of this paper is to provide further insight into the key trends identified and discussed in the previous Mail Trends Analyses by comprehensively examining the evolution of mail and analyzing postal volumes along key variables that influence mail demand. This paper builds on the considerable research that followed the original mail trends analysis and was documented in the Background Papers published at www.postinsight.pb.com for the project: “Electronic Substitution for Mail: Models and Results, Myth and Reality.” The paper also takes advantage of recent work in the study of the “Future of Mail”, also on postinsight.pb.com.