ITinSell extends QSbenchmark to UK market
E-commerce logistics specialist ITinSell is set to launch its QSBenchmark in the UK. The QSbenchmark, which measures quality of service for e-commerce deliveries based on aggregated data from carriers and ecommerce companies, was initially developed in 2013 in partnership with logistics company Colis Privé and has since been adoption by a number of French carriers and e-commerce brands.
Following the company’s UK launch in 2015, ITinSell has decided to extend the benchmark further across Europe.
The initiative is led by Philippe Bailly, international and partnerships director at ITinSell, who believes that the QS benchmark fills a significant gap in the ecommerce market.
“We are used to rating sellers on EBay and Amazon, providing scores for our restaurants and measuring customer satisfaction on e-commerce sites, but this is the first benchmarking tool to be developed that really measures delivery service levels,” said Bailly. “For a customer, the moment when they finally hold their purchase in their hands is the most important part of the shopping process. Yet in the retail industry we have been lacking the data to be sure that we’re always making sure that happens as best it can.”
Organisations that contribute to building the benchmark by sharing their data will be able to access their own tailored reports using ITinSell’s analytics technology. The data collected includes timings based on events including order placement, despatch, first delivery attempt and final delivery, categorised by location. Participating carriers will have the opportunity to compare their own performance with those of others, both in their own regions and ultimately across Europe.
In a statement issued by ITinSell today (11 January), Eric Paumier, CEO of Colis Privé, was quoted as saying: “The QS Benchmark has allowed us to define a real quality stamp showing our constant efforts to improve the delivery. This transparent approach differentiated us from our competitors which aren’t using external and objectives measurement tools. This has been a determining factor when we had to convince foreign retailers, particularly demanding on the quality of service. Our participation to the Benchmark is today a pride and a motivation element for the whole team.”
