eBay eyeing possibilities offered by Sainsbury’s/Argos tie-up
Online retailer eBay – which already has a Click & Collect partnership with Argos – is reportedly looking to see how it can build on this relationship now Argos has been acquired by Sainsbury’s. According to UK media sources, eBay would be interested in the idea of installing “pop ups” and click and collect facilities in some of Sainsbury’s 1,200 stores.
Ebay’s director of EU advertising strategy, product and operations Phuong Nguyen, was quoted as saying in a reported published yesterday (12 July) by Marketing Week: ““If there’s one clear thing from the strategy with Argos we’ve learned it is that consumers today want to shop on their terms. We have to be wherever they are, and wherever they want to shop. If that means eBay being more present in locations around the UK then that’s where we will be.”