Thornbridge Brewery opts for Maxoptra

Derbyshire-based Thornbridge Brewery is looking to improve its delivery cost and increasing driver efficiency by implementing Maxoptra’s cloud-based dynamic delivery route planning solution. Prior to the implementation of Maxoptra, each of Thornbridge’s drivers were manually planning their own deliveries. This required returning to site at the end of every day to collect delivery manifests in order to prepare the next day’s schedule.

Using Maxoptra, this process has been entirely automated. Routes are prepared in advanced and in accordance with customer specific requirements, such as opening times, weight of deliveries and time required onsite.

“Since we started using Maxoptra, we have seen a noticeable reduction in mileage, and therefore costs and emissions, and driver time is better utilised,” said James Walker, Logistics Manager at Thornbridge Brewery.