Doddle focusing on retail partners for Click & Collect network

Doddle focusing on retail partners for Click & Collect network

Doddle has announced that it will be focusing on partnerships with retailers to develop its network of parcel delivery and pick-up locations – and it will be cutting back on its own stand-alone stores. The company sent the following statement to Post&Parcel this morning: “The click and collect market continues to grow rapidly, and as consumer preferences evolve, our business model is evolving too.

“We now have 51 locations with recognised brands including Morrisons, Cancer Research UK and other retail partners which have proven popular with customers.

“As a result of their success, we plan to open up to 500 of these locations by Christmas.

“We are in discussions with a number of other major retailers and plan to have 1,000 locations in the next two years.

“This expanded network will be complemented by six Doddle stores, and will see the closure of the remaining stand-alone stores.”

According to an article published by Business Insider which first broke the news about Doddle’s new plans, the downsizing of the Doddle stand-alone network will mean the closure of 17 stores.

Doddle has been reporting significant losses – and so a change in the business model was on the cards. The advantage of partnering with retailers to build up a click & collect network is that – while you may not have so much direct control – you can bring hundreds of stores online at a stroke and the capital outlay is significantly less.

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