Europa reports MBX success
Europa Road has reported that its new premium MBX (Money Back Express) offering has been driving new business.
MBX offers customers a full refund of freight charges in the event that Europa fails to deliver to the customer’s defined and agreed transit time.
Since MBX launched eight weeks ago, Europa has seen 1.5% of its export consignments move on the new service and this figure is rising weekly.
Sales Director at Europa Road, Dionne Redpath, said: “Part of Europa’s overall success is that we aren’t afraid to be bold. On the surface MBX is a potentially costly new product but we know our business and we have the utmost confidence in our service delivery. Because of that we are now seeing terrific growth and we’ve had excellent feedback from our new and existing customers who have said they choose our service for the guarantee we offer.
“Despite its relative infancy, the number of MBX shipments we are carrying for customers is growing week-on-week. Our Road division has seen continued expansion and investment in the last four years which in turn is seeing the business run at a 30 per cent consignment growth across the board. MBX further expands our suite of products for customers and is the next step in our success story.”