SUPERVALU and Instacart expand delivery partnership
US retailer SUPERVALU and on-demand grocery delivery service Instacart are expanding their relationship through a new multi-year contract.
SUPERVALU and Instacart first started working together to offer same-day grocery delivery in September 2015.
In a statement issued yesterday (11 December), Instacart said that, under the new contract, “SUPERVALU recently launched refreshed e-commerce sites Powered by Instacart for four of its retail banners across the nation: Cub, Farm Fresh Food and Pharmacy, Shop ‘n Save, and Shoppers Food and Pharmacy.”
In addition to the same-day deliveries, Instacart will also work with SUPERVALU on a click and collect service.
According to Instacart: “Based on customer response and continued demand for e-commerce options, SUPERVALU has selected Instacart to expand its offerings, including click-and-collect, a solution that allows customers to order online and pick up at the store without ever leaving their vehicle. The expanded offering will soon provide integration of store coupons and loyalty rewards for orders placed online through the Powered by Instacart sites, delivering additional value for shoppers.”