SDL and Alibaba Cloud link up to help businesses break into Asia

SDL and Alibaba Cloud link up to help businesses break into Asia

SDL, a leader in global content management, translation and digital experience, have announced a strategic partnership with Alibaba Cloud, the cloud computing arm of Alibaba Group, to launch a co-developed solution designed to help global brands launch and grow their digital business across the China and Asia markets.

China, which represents the globe’s largest retail economy, holds enormous potential for global brands. Engaging with customers across China and Asia involves language and other complex challenges. Global organizations can now use SDL’s web content management, SDL Tridion DX, and machine translation solutions, hosted on Alibaba Cloud, to deliver next-generation digital experiences – in any language – for customers across Asia.

“As a burgeoning economy, many companies are now looking to break into Asia and China to deliver growth. They’re exciting, fast moving markets, but they also hold their own language, and compliance challenges,” said Thomas Labarthe, Chief Revenue Officer, SDL. “This partnership solves these problems for companies, making it almost effortless to build a local presence and engage with customers across different languages and devices.”

The partnership between SDL and Alibaba Cloud is aligned with both companies’ commitment to facilitating cross border business – SDL on content management and translation and Alibaba on promoting international trade. SDL Tridion DX, which combines the best of web content management with SDL Tridion Sites, and Structured Content Management with SDL Tridion Docs, is supported by machine translation with SDL Enterprise Translation Server (ETS). This approach ensures content is created, managed, translated and delivered to customers in a way that provides one continuous digital experience.

“In the age of Digital Transformation, a reliable, secure and fast web presence is one of the most important assets to businesses and organizations of all sizes,” said Yeming Wang, Alibaba Cloud EMEA General Manager. “Our partnership with SDL enables companies to deliver effective and engaging communications to their customers in China and internationally, through a managed cloud-based solution.”

Relevant Directory Listings

Listing image

KEBA

Since 2001, KePol parcel lockers from innovation leader KEBA ensure easy automating of the first and last mile of parcel logistics processes. First-class quality and outstanding reliability make KePol the world’s best locker solution available. Thanks to its modularity, the flexibility is high and customizing […]

Find out more

Other Directory Listings

News Archive

Advertisement

Advertisement

MER Magazine


The Mail & Express Review (MER) Magazine is our quarterly print publication. Packed with original content and thought-provoking features, MER is a must-read for those who want the inside track on the industry.

 

P&P Poll

Loading

Which PUDO technology supplier is most familiar to you?

Thank you for voting
You have already voted on this poll!
Please select an option!






Pin It on Pinterest

Share This