Posts adopt PosTransfer brand
Eight designated postal operators from the Commonwealth of Independent States (CIS) have signed a memorandum of understanding (MoU) to begin piloting the UPU’s PosTransfer trademark by the end of 2017. Armenia, Belarus, Kazakhstan, Kyrgyzstan, Russia, Tajikistan and Ukraine signed the MoU at a conference in Tbilisi in January, and Moldova’s Post joined the group in February.
“As we enter a new work cycle, the UPU has made innovation, integration and inclusion the focus of its vision for the postal sector. PosTransfer encapsulates this vision, ensuring that Posts work together to offer the most up-to-date money transfer technologies, increasing the Post’s potential to financially include more of the world’s population,” said UPU Director General Bishar A. Hussein, in a statement issued by UPU today (20 February).
“The UPU is always focused on development of practical solutions and support of modernisation of postal financial services in its member countries. Today we can celebrate the extension of the UPU worldwide electronic postal payment network with these first adopters set to launch services under the UPU PosTransfer trademark in 2017,” said Sergey Dukelskiy, coordinator of the UPU’s Postal Financial Services Programme.
The PosTransfer trademark was finalized in 2015 as part of the UPU’s effort to build worldwide trust and recognition for electronic postal payment services – particularly among migrant workers seeking reliable and low-cost remittance services for sending money home to their families.
According to the UPU: “Signing up to use PosTransfer makes it easy for designated operators to establish multilateral agreements and open corridors with other operators using the trademark. As part of the agreement, the participating pilot Posts will create a working group to decide on a common strategy, policy and marketing plan for implementing the trademark.”
