Author: Archive

Print/Envelopes: Long live the statement

Posted by | Jul 21, 2006 | |

Could the rise of digital print and online billing see the death of paper-based statement marketing, asks Claire Foss.

The synergies between statements and marketing are obvious: customers are more likely to open, read and engage with statements and bills. Once the technology to produce tailored messages is in place, running costs are low. Brands including HSBC, BT and GE as well as most utility, telecoms and financial services are engaged in statement marketing programmes.

They are mining a rich seam. Transactional mail constitutes a third of the UK’s total mail, according to a Triangle Transactional Mail survey in January, of which about 70 per cent was generated from financial services.

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UK Royal Mail PAF to undergo change in its pricing structure

Posted by | Jul 21, 2006 | |

Royal Mail is changing the licence agreement for its flagship data file Postcode Address File (PAF) to make it “simpler and more transparent” for users.

Currently PAF is charged on a per-computer server model as opposed to per-user, which is seen to discriminate against smaller businesses. Royal Mail is proposing to change to a tiered pricing structure based on the number of users of the PAF file.

The postal services company denied the move was intended to raise more revenue from PAF and said that access to the file would be cheaper for some users.

The new licence will be phased in over the next three years. The announcement was made at a Royal Mail AGM in June, with full details of the new prices to be revealed on 1 September.

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UK Royal Mail develops door-to-door ebooking system

Posted by | Jul 21, 2006 | |

Royal Mail is to launch a web-based booking system for its door-to-door division in 2007 as part of its increasing emphasis on the door-drop medium.

It will replace the email and telephone-based scheme currently in place and allow customers to deal with every aspect of their booking online.

The system, which is being developed in consultation with clients, is already in the testing phase and will be trialled on a limited basis before rolling out just after Christmas.

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Nampost Sues Ex-CEO

Posted by | Jul 21, 2006 | |

A former head of NamPost, Hermanus Kasper, cost the parastatal millions of dollars when he cancelled a service delivery contract with the City of Windhoek – and then promptly emerged as a central figure in another company that tendered to take over the same sort of service, the postal company claims in a case it has instituted in the High Court.

NamPost claims that a decision Kasper took in March 2003, will cost Kasper more than N$2 million if the parastatal has its way.

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The Italian post office delivers profits

Posted by | Jul 21, 2006 | |

By diversifying – by moving into logistics, financial services, and mail-order retail – Poste Italiane has turned its once unproductive infrastructure profitable. Last year mail accounted for less than a third of revenues, which grew 14% over 2004, to 19.5 billion USD.

Net profits jumped too, by 19%, reaching 413 million USD. “Fifteen percent of our revenues are from services that didn’t exist three years ago,” says CEO Massimo Sarmi.

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Japan Post, JR East eye cash card with Suica functions

Posted by | Jul 21, 2006 | |

Japan Post is talking with East Japan Railway Co. about a plan to issue a cash card with the electronic money and prepaid train ticket functions of JR East’s Suica smart card, it was learned Thursday.

Japan Post, which operates the Yucho savings service, and the major railroad are considering launching the new card as early as next spring, sources said.

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UK Royal Mail prepares for the UK’s largest mail-out to explain new pricing system

Posted by | Jul 21, 2006 | |

Royal Mail is launching the UK’s largest ever mail-out to reach every UK address and provide customers with information on its new pricing system that will come into effect on 21 August 2006.

The nationwide door drop will explain how the cost of sending mail will soon take into account the size, thickness and weight of items and how to prepare for the changes. Previously mail has only been priced by weight.

The size guide leaflets will be delivered to UK addresses in the two weeks beginning from 31 July.

Royal Mail is rolling out a 10 million GBP marketing and advertising campaign to communicate the changes and ensure every consumer and business across the country is prepared for launch day on 21 August.

The communications programme includes extensive TV, radio and print advertising. The TV campaign has been on air from 10 July. The multi-media campaign has been designed to inform and remind customers of the changes.

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FedEx plunges in Qingdao Logistics War

Posted by | Jul 21, 2006 | |

FedEx, the express transportation company, announced days ago that it had commissioned a branch in Qingdao, a Chinese coastal city.

Located in the Sifang District of Qingdao, the branch covers an area of 3,300 square meters. Its ground operating station is able to handle 1,600 articles per hour at most. The station is also equipped with advanced monitoring system that can work for 24 hours a day, ensuring a real-time monitoring over the packages.

The US logistics company aims to enhance its outlet distribution and operating capacity in northern China so as to meet the increasing demands for international express services here.

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