Author: Archive

Deliver magazine launches companion website

Deliver magazine, the first custom publication from the U.S. Postal Service, has extended its reach with corporate marketing professionals by launching delivermagazine.com. The Website will offer exclusive content and interactive tools as well as archived articles and stories from the print version of the magazine.

Deliver launched in February 2005 to demonstrate the effectiveness of direct marketing and direct mail as critical components of integrated advertising or marketing communications campaigns.

delivermagazine.com will be updated weekly with a mix of Web-exclusive content, online surveys, ways for readers to interact with the Website and community-serving elements. The site will enable real-time, reader engagement by RSS feeds that automatically alert subscribers to new, online content.

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Royal Mail price proposals ''could boost direct marketing''

Proposals from Royal Mail to give it greater control over the prices it charges could see greater amounts of direct marketing being delivered, a leading economist has said.

Speaking to the Telegraph, Ian Senior said a bid by Royal Mail to increase domestic postal charges and reduce business post charges could see marketers being able to afford more direct mail shots.

Prices are currently set until 2010, but company´s chief executive Adam Crozier is pushing regulator Postcomm to completely deregulate charges.

“I think it would have an impact on direct marketing because it is all about trying to keep costs down. If the cost goes down by one or two pence per item, then the volume could go up,” Mr Senior told the Telegraph.

“If prices fall, it is possible that the Royal Mail will get a bigger market share of direct marketing, but it doesn´t mean that the volume will go up,” added a spokesperson from the Direct Marketing Association.

Royal Mail claims that falling profits on business post is forcing it to seek changes to current fees, as it says it must both be more competitive in this area and charge more from domestic customers.

The regulated postal service still controls virtually all the mail delivered in Britain.

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Sandd strengthens position in Dutch market

On Feb. 20 Sandd, the second largest postal business in the Netherlands, behind TNT, announced a turnover growth in 2006 of almost 40% (Euro 68 million), when compared to 2005. From 80 distribution centres and with 10,500 staff, Sandd processed over 320 million items of post for approximately 1,500 customers. As a result its market share in the liberalised sector of the postal market has grown to 12%, representing a gain of 4% when compared to the previous year. Sandd saw its volume of delivered items grow from 230 million items in 2005 to 320 million in 2006.

For 2007 Sandd expects a further volume increase of 35% increasing its total volume to 430 million items of post. This will expand its market share to 16%. The expectation is that turnover in 2007 will finish up at around euro 85 million.

Sandd’s aim is to have a market share of 20-25% by 2011.

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Postal Service Delivers (For Unions)

Brace yourself. Postal rates are about to go up again – by a whopping 7.6 percent, on average, in May. First-class stamps will cost 41 cents. Despite all the cheering over postal reform legislation signed by President Bush in December, Congress failed to address the most glaring weakness of the Postal Service – its out-of-control labor costs.

And so the cost of stamps will continue its upward spiral.

Fortunately, the Postal Service doesn’t need a second round of congressional horse-trading to solve its problem. The service is perfectly capable of restraining its labor costs without the help of Congress. But will it?

Just look at the recent contract negotiation between the Postal Service and its largest union, the American Postal Workers Union, which represents close to 300,000 workers. The union has done an excellent job of securing generous wages and benefits for members, while management has done a poor job of holding the line against these cost increases.

Postal Service employees are paid significantly more than their private-sector counterparts. In 2005, “the average annual pay and benefits for career bargaining unit employees was $62,635,” according to the Postal Service’s 2005 comprehensive statement on postal operations. Consequently, labor costs represent about 80 percent of all Postal Service expenses.

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Royal Mail’s first class service to customers

Royal Mail’s latest independent performance report shows postmen and women are continuing to deliver target-beating service to customers.

From April to the beginning of December 2006, stamped First Class mail beat its 93.0% target with 94.1% arriving the next working day, while Second Class mail also beat its 98.5% target, with a 99.0% performance over the same period.

Mail services used by larger businesses also exceeded their targets during the first three quarters of the 2006-07 financial year. These included Royal Mail’s Mailsort bulk business mail services, Printed Postage Impression (PPI) items, and the Presstream service for magazine mailings.

Royal Mail’s Standard Parcel service recorded a performance of 94.6% between April and the beginning of December 2006 – well above its 90.0% target. Special Delivery met its 99.0% target over the same period.

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Deutsche Post World Net partnership with UNICEF

As a form of its concern over a large number of children dying of curable or preventable diseases annually worldwide, Deutsche Post World Net is providing support to UNICEF. The humanitarian project is part of its strategic partnership with the institution responsible for the welfare of children.

Through the strategic partnership, Deutsche Post World Net is extending help in the efficient management of complex logistical processes in addition to a range of other contributions, as an in-kind donation to UNICEF which would help reduce child mortality worldwide.

The group has also been working with the UN Development Programme (UNDP) and with the UN Office for the Coordination of Humanitarian Affairs (OCHA) in the field of disaster management since December 2005. Here too, the Group provides OCHA and UNDP first and foremost with logistics expertise and the know-how and commitment of its staff.

Deutsche Post World Net’s global cooperation with UNICEF started with a project in Kenya and has been extended step-by-step on the basis of experience in the country. Through its logistics subsidiary DHL, Deutsche Post was able to contribute valuable assistance through its logistical support.

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Nishikawa to head Japan Post toward privatization

Yoshifumi Nishikawa, president of a firm preparing for October’s privatization of Japan Post, will be named to concurrently head Japan Post from the end of March, informed sources said Wednesday.

The appointment by the government will come as the term for current Japan Post President Masaharu Ikuta expires March 31, they said.

Nishikawa’s firm, Japan Post Corp., is set to become a holding company to own firms emerging on the privatization and breakup of the Japanese postal system.

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Post & Parcel Magazine


Post & Parcel Magazine is our print publication, released 3 times a year. Packed with original content and thought-provoking features, Post & Parcel Magazine is a must-read for those who want the inside track on the industry.

 

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