Year: 2001

POST OFFICE ON TARGET TO BE TOP UK BRAND

Posted by | Feb 5, 2001 | |

New research has shown the Post Office brand to be among the most powerful in the UK, rating 30 per cent higher on average than many high street brands
for being easy to deal with, helpful, knowledgeable and personal. The study,
by research experts Millward Brown, compared the brand with those of Marks and
Spencer, Shell, Tesco and British Gas. The difference was even more pronounced
against newer brands, also used in the research, such as Microsoft, Virgin and
Amazon.

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Pitney Bowes Offers High End Tool to Boost Direct Mail Impact

Posted by | Feb 5, 2001 | |

Pitney Bowes, the leader in mailing technology, announced the
introduction of the W990 AddressRight(TM) printer from its Global Mailing
organization. With graphics capability, this ink jet printer increases the
impact of direct mail and boosts mail “openability” by printing addresses and
promotional messages directly on envelopes, postcards and self-mailers.
Designed for the needs of high volume mailers, the W990 is the latest addition
to the company’s family of AddressRight(TM) addressing systems.

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Post shake-up failed to deliver

Posted by | Feb 5, 2001 | |

Letter – we need to deregulate, but that to follow this through with a decision to reduce the weight limit to 150g makes a mockery of the whole process. Effectively, this decision still allows the Post Office to hang on to its protected status

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