Expanded services for City Link and Target Express
Courier company City Link is standardising its brand, product, operations and sales function across the combined City Link and newly acquired Target Express business. A number of new initiatives have been announced including offerings for the bulk post market, wider international services and track and trace for Target Express customers.
From 1 May, the City Link brand will appear on the full fleet of 4,350 commercial vehicles across the UK, and an enhanced product range will launch, available to all existing and new customers.
For the first time, City Link will target the bulk post market, there will also be a wider range of international services. Meanwhile, former Target Express customers will be offered a greater level of security, track and trace functionality for the first time, and additional products such as nominated time delivery including before 7.30am.
The new product set caters for every eventuality for B2B and B2C markets. Sales of the new product range will be the responsibility of a single, unified sales team. The new team will be structured by region to provide local focus with the back up of nationwide support systems.
Later this year, there will be additional investment in new and existing mechanical handling equipment, depot technology and cage tracking. The fleet will also be enhanced with the purchase of 140 hard-sided trailers and 7,000 new wheeled cages.
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