Tag: Courier/Express/Parcels

Overseas firms target U.S. market

Posted by | Oct 10, 2005 | |

As many U.S. companies expand their marketing presence in China, other global companies are targeting the U.S. with new marketing efforts.

Two notable companies that are pumping up their marketing in the U.S. are DHL International, a German-based shipping company owned by Deutsche Post World Net, and BT, a London-based telecommunications company.

DHL and BT last month launched new ad campaigns in the U.S., and their strategies demonstrate the ways in which global marketers approach the unique challenges of reaching fragmented U.S. audiences.

“As companies come to the U.S., the major challenge is about brand management,” said Bill Engler, senior VP-strategy at brand consultancy BrandLogic. “It really gets down to consistency and flexibility, and creating a brand guidance system that allows for both.”

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UPS announces a market share increase next year in Poland

Posted by | Oct 10, 2005 | |

At the beginning of 2005, the American giant United Parcel Service bought the Polish courier company Stolica. UPS and Stolica are going to present a new range of services in January 2006. The consolidated company will deliver low-cost shipments on a large scale, but is also going to offer special logistic services to very demanding clients, said Krzysztof Zdziarski, UPS’s general director in Poland. According to Zdziarski the company will be able to boost its income on the international and also the domestic market, which has been developing really quickly so far.

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GeoPost lips zipped as Begle quits

Posted by | Oct 10, 2005 | |

French parcels carrier GeoPost was tight-lipped at the weekend about the surprise departure of Claude Begle, chief executive of Geopost International Management and Development, for arch rival DHL Express. Geopost, a subsidiary of French postal organisation La Poste, declined to say when and why he had left the company. Journalists were referred to the announcement made by DHL last Monday concerning Mr Begle’s appointment as chief operating officer for DHL Express Germany and DHL Express Central Europe. The communications manager for GeoPost, Marion Egal, would say only that it was Mr Begle who had chosen to leave the company and not the company which had decided to dispense with his services. She added that the company’s management team would be reorganised as a result of the departure and an announcement regarding this would be made ‘a bit later’. ‘Our feeling here is that GeoPost management are handling the situation as it is,’ she said, ‘International development is going on.’

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DHL invests in European logistics network

Posted by | Oct 7, 2005 | |

Peter E. Kruse, Member of the Corporate Board at Deutsche Post World Net with responsibility for DHL Express Europe and Germany, inaugurated a new state-of-the-art DHL terminal in Breslau yesterday. The terminal is intended to strengthen the European DHL logistics network. It is one of five new terminals to be opened in Poland in 2005. Costs for the new warehouse and sorting center amount to 3.3 million euros. The opening of the Breslau terminal and other facilities in the near future forms part of DHL Express’ consistent growth strategy in Europe. The terminal has a transshipment capacity of up to 15,000 items per day.

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DHL prepares for next decade with USD850m Asian plan

Posted by | Oct 7, 2005 | |

DHL, Asia’s biggest express operator by sales, is to double the size of its parcel handling centre at the airport as part of an USD850 million expansion which the carrier expects to satisfy demand for the next decade.

The expansion, to be completed by 2007, will build in a higher level of automation at its Central Asia hub, increasing the speed at which the European express firm can process the millions of packages it handles each year in Hong Kong.

“The expansion will create the first fully automated facility of its size in the Asia-Pacific region,” said Scott Price, chief executive (Asia-Pacific) for DHL Express. “It will be built to handle our projections of 90 million shipments a year by 2015 and should satisfy the capacity needs of even our most aggressive growth scenario. It is a long-term commitment to the Hong Kong area.”

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