Tag: DHL

DHL switching to a customer-centric database model: NCDM

DHL is switching from a product-centric database model to a customer-centric one.

This was a key takeaway from Susanne Albert, senior manager of database marketing at Plantation, FL-based DHL Express, who spoke on the 2006 National Center for Database Marketing panel, “Strategy & Tactics for a Successful Shift to Customer Centricity.”

“Back in 2003, DHL was relatively new in the U.S. and we really had no choice but to utilize mass marketing for our brand transformation when we acquired Airbone Express,” Ms. Albert said.

“[But] today, we are implementing some very strong customer marketing programs, whereby we are segmenting not only by channels, but by customer behavior,” she said. “We still have a long way to go in the U.S. in terms of identifying our customer segments and understanding the kind of clusters required for customer-centricity.”

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DHL places even greater stakes on Galicia with the opening of its customs services in Santiago

Since last 28th November, DHL has started operating with its own import customs office in Santiago de Compostela.
Prior to this change of service, all shipments carried to Galicia by DHL were managed by the Customs Office in Vitoria, the head office for incoming and outgoing air freight in Spain, Portugal, the South of France and North Africa.

International shipments to any part of Galicia will therefore be directly dealt with by the Santiago customs office, simplifying the procedures involved and delivery to end clients, improving consequently the quality of the service.

DHL is the only company in the sector to offer this service of receiving merchandise sent by air and carrying out the corresponding customs red tape in Santiago de Compostela.

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DHL enhances service in hundreds of U.S. cities

DHL today announced significant progress on its Route Optimization Initiative, a component of a program announced earlier this year to enhance courier pick-up and delivery efficiency as part of DHL’s commitment to providing the best possible experience in the shipping industry. To date, DHL has improved pick-up service for customers in hundreds of cities across the United States, while decreasing vehicle usage and fuel consumption.

At facilities across the U.S., the DHL Route Optimization Initiative uses a customized software solution to pull pick-up and delivery data from courier data terminal scanners. The information is uploaded for analysis and route mapping, enabling DHL to increase efficiency and effectively balance its workload capacity across its entire U.S. fleet.

Since its inception, the route optimization program has decreased required drive times, limited route length and fuel consumption, and enabled more rapid processing of shipments. As a result of the initiative, customers throughout the country have more predictable regular delivery times. In addition, DHL has been able to extend the deadline for pick-up service by up to 90 minutes in over 400 metropolitan areas across the U.S., encompassing over one half million businesses.

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DHL Spain strengthens outlet network through agreement with Prodesa

Following the signing of a collaboration agreement with press distributors, Prodesa, last year, DHL Express has expanded its Spanish outlet network to more than 375 sales points throughout the country.

Under the agreement, the Prodesa Rail Press and La Tienda Z outlets will offer DHL services functioning on the basis of a new pre-payment system, which provides clients with the packaging of their choice, together with a folder containing simple instructions to help them complete the documentation required for their shipment. Once wrapped, they can hand the package in at the collection point at their own convenience.

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DHL Express strengthens its sales outlet network following an agreement with Prodesa

Last October, DHL Express and Prodesa, press distributors to shops and newspaper stands belonging to the Grupo Zeta, signed a collaboration agreement adding Prodesa to DHL’s Spanish outlet network.
Under this agreement, the Prodesa Rail Press and La Tienda Z outlets will offer DHL services functioning on the basis of the new pre-payment system. Clients will therefore be able to pay beforehand for this service, receiving the packaging of their choice to suit their needs, together with a folder containing simple instructions to help them complete the documentation required for their shipment. Once wrapped, they can hand it in at the collection point whenever it suits them.

Apart from making it faster for clients to complete the procedures related to the sale of DHL services, this system is adapted to the Prodesa outlet style and ensures that clients get the right packaging for their shipments.
This agreement targets responding to the growing demand for transport services by individuals, small company owners, freelance professionals and the fast-rising number of immigrants generally located in towns and cities.

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