Tag: Europe

TNT Post receive the ZOOMtxt Power User Award 2008

Posted by | Aug 4, 2008 | |

Kodime announced that the marketing department at TNT Post is receiving the Power User Award 2008 for their advanced ongoing use of its ZOOMtxt mobile marketing software solution.

Simon Dolph, Head of Marketing TNT Post, remarked: “Over the past year we have begun to actively use Mobile marketing in a variety of scenarios, from recruitment via B2B information services to supporting our efforts to lower the carbon emissions of our entire supply chain. In all cases, ZOOMtxt has proven itself to be a very flexible and reliable solution, and has allowed us to easily explore and learn what works best for TNT Post in mobile communications.”

ZOOMtxt is Kodime’s complete software solution for mobile marketing. Enabling a complete set of mobile marketing and messaging scenarios, ZOOMtxt is 100 pct software as a service (hosted solution), connects to all UK mobile operators, is easy to use and backed by an experienced support team. From two-way SMS communication to shortcode numbers, mobile internet sites, instant response and outbound push campaigns, interactivity such as SMS to win, SMS to vote, mobile content distribution and more, ZOOMtxt enables organisations to easily operate a range of mobile marketing activities without occurring overheads.

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Wrongly addressed mail damages brands says Veridata (UK)

Posted by | Aug 4, 2008 | |

Veridata says that mailing out millions of pieces of direct mail needs to be done responsibly and that it can be a waste of money as well as actually damage a company’s reputation by delivering to the wrong address/recipient effectively becoming an annoyance rather than a way to reach potential buyers.

Veridata, which specialises in providing data capture solutions, says that that around 10 pct of all direct mail fails to even reach its target and that 13 pct of the population move very year. With pressure on direct marketing companies to update mailing lists and reduce the volume of paper that goes to landfill, accurate databases are essential says Veridata.

The UK government has already asked the direct marketing industry to get its house in order or face sweeping measures to curb what some householders and business see as a deluge of unwanted and irrelevant sales literature, and much of the problem is down to companies using old or outdated mailing lists.

Veridata handles returned mail from marketing campaigns, extracting the contents, scanning relevant address, verifying and collating the data and then returns this information to direct marketers to provide up-to-date information which reduces waste.

‘Stop Junk Mail’, the main lobby group calling for strict limitations on junk mail, says that people can reduce the amount they get through their door by opting out. Royal Mail which is the single largest distributor of door-to-door mail does have an opt-out facility although it warns that you could lose important information distributed by local authorities and other organisations.

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UK Mail Costs Priced Daily by Swedish Software

Posted by | Aug 4, 2008 | |

21grams iSort product utilises the commercial offerings from the various postal operators and optimises the mail on a day by day basis to minimise postal costs by splitting a particular day’s posting the most cost effective way between the different postal operators and tariffs available at that time.

iSort is a ‘soft’ solution that sits in the mail creation process and sorts the mail electronically into the cheapest solution before its sent to the printer. Then it simply comes off the printers and inserting machines in the correct order and is ready for the post.

iSort is already success in its home country of Sweden, and Swedish business is benefiting with optimised and cheaper mail on a day by day basis. Currently 10 pct of all Swedish mail goes through iSort customers today.

iSort beat over 100 other technical innovative products in the mail industry this year to win the Global Mail technology award in Budapest in June. As well as the Swedish and UK home markets, iSort is being released into the German and Dutch markets in 2009. There is also an international product for optimising overseas mail going to multiple overseas markets.

21Grams are currently offering free analysis of mailing lists to businesses to allow them to benchmark their costs against the various UK postal solutions and to show just how cheap post really could be using this technology. Postal discounts and cheap business mail are the order of the day for every business in the current economic climate.

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Postal workers to get red carpet treatment

Posted by | Aug 3, 2008 | |

Fatigue at work can be due to many things, but Correos, the Spanish postal operator, is to make fundamental changes to mail centres which it says will improve staff health and improve productivity.

After succesful trials last year, Correos is to introduce new floor surfaces designed to reduce fatigue and make tasks that necessitate standing for long periods, more comfortable. It had been recognised that hard floors were a problem for many workers and the new surfaces reduce vibration as well as insulating employees from the cold. Seating and tables are also to be replaced where possible, with more ergonomic designs. The introduction of better equipment is also likely to improve conditions for Correos employees.

Over the next five months, most key mail centres will benefit from improved flooring including those at Valencia, Oviedo, Tenerife, Vitoria, Bilbao, Barcelona, Seville, Valladolid, Malaga, Santiago, Granada, Saragossa, the Balearics, Merida, Alicante, and Madrid

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Postcomm agrees Royal Mail's new retail compensation arrangements (UK)

Posted by | Aug 1, 2008 | |

Postcomm has agreed Royal Mail’s proposed changes to its retail compensation arrangements for lost, damaged and delayed mail.

The key changes, which come into effect from 1 August 2008, are:

1). For items posted with Royal Mail which have no intrinsic value (for example a 1st or 2nd class letter), or where a claimant cannot provide proof of posting, there will be compensation for loss, damage and delay of a minimum of six 1st class stamps (currently worth GBP 2.16).
2). For items that have an intrinsic value, with proof of posting with Royal Mail and proof of value (such as an invoice or receipt) customers will be entitled to a postage refund plus – compensation for actual loss up to the value of the item, or 100 1st class stamps (currently GBP 36), whichever is the lowest; compensation for delayed retail mail will become payable one day earlier than at present – three working days after the due delivery date instead of four.
3). GBP 5 and GBP 10 payments for delay and substantial delay will be discontinued, except for Special Delivery Next Day (not posted on account).
4). Redirected retail mail will now be eligible for compensation for delay; and users of the Articles for the Blind service will now be able to claim compensation for loss, damage and delay.

The new compensation arrangements simplify and align the processes for making a claim, the evidence required to support a claim, and the compensation payments themselves.

Royal Mail estimates that the new arrangements will result in a slight overall increase in the total compensation payable under the retail scheme.

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