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Interview with Martin CEO of La Poste about La Poste strategic developments domestically and internationally.
Martin Vial stresses the importance of the direct mail segment both in terms of volume and revenue for La Poste. In the future, La Poste wants to increase its market share in the direct mail segment and particularly the un-addressed mail with the acquisitio of Delta Diffusion.
Martin Vial reviews the international expansion of La Poste in the parcels market.
Finally, La Poste has made particular efforts to improve the quality of its services.
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