Tag: Mail Services

Advertising mail at record levels (U.S)

New figures from advertising authority Robert Coen show that advertisers used mail at record levels in 2007.

Mail spending rose 4.0 percent in 2007 to USD 60.998 billion, according to Coen, senior vice president, director of forecasting with Universal McCann, one of the largest advertising agencies in the world,

In the December 2007 issue of his “Insider’s Report,” Coen said that advertisers spent USD 283.88 billion on all media in 2007, a .07 percent increase over 2006. In effect, mail continues to represent one of every five dollars spent by U.S. advertisers.

Coen said Internet advertising increased 20 percent in 2007 to USD 10.92 billion — about one-sixth of the dollars spent with the mailstream. Newspapers took in USD 42.94 billion, down substantially from the USD 47.71 billion spent in 2006.

For 2008 Coen estimates that total ad spending will grow by 3.7 percent to USD 294.38 billion. expenditures for ad mail will grow at an even stronger pace. Coen predicts that for 2008 advertisers will spend USD 63.73 billion advertising through the mailstream, up 4.5 percent over 2007.

The fact is that advertisers will spend more money on direct mail than on promotions through radio, newspapers, magazines, network television, cable TV or the Internet.

According to the Postal Service consumers read 78 percent of the advertising mail they receive, nearly 10 percent respond to offers, and 21 percent bring coupons and ad mail with them when they shop.

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New Post Office trial of atms offers convenient, Commission-free euros and dollars at selected branches

UK holidaymakers can now get commission-free foreign currency from new specially designed cash machines at selected Post Office branches.

Foreign exchange ATMs are being trialled in thirteen branches nationwide, giving people even more convenience when it comes to buying their holiday cash.

Customers using the ATMs will simply be able to insert their debit cards and select one of two mainstream currencies (euros or US dollars). There will be no charge for withdrawing cash, they get the same great exchange rate as over the counter and withdrawals are commission-free too.

The new machines supplied by Bank of Ireland are being trialled to complement the extensive range of counter services already available from Post Office bureaux de change, making it even easier for holidaymakers to get their Travel Money quickly and efficiently.

The announcement comes as recent figures show that there were 309 million overseas transactions on UK-issued cards last year (three per cent of all transactions on UK-issued cards). In fact using a debit card to withdraw cash abroad is so popular with UK holidaymakers that a total of GBP 7.1 billion was withdrawn from overseas cash machines in 2007.

For those who still want to shop abroad with plastic, the Post Office® credit card is one of the few cards which offers 0 pct commission on overseas transactions or the pre-paid ‘Travel Money Card’ is available in Sterling, Euros or US Dollars.

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Post Office calls for ID contract to cut closures (UK)

Ministers are being urged by the Post Office to give it valuable contracts to take over the distribution of ID cards, biometric data, and e-passports, in a bid to save it from a further round of politically-damaging closures, and loss of customers.

The organisation is arguing in private talks with ministers that it is best placed to take on some of these contracts since it is already responsible for checking passport applications and has an existing national network to draw upon. Ministers in both the Department for Business, Enterprise and Regulatory Reform and the Home Office are stressing that they cannot hand out the contract without open commercial competition, but see both political and business advantages to a deal.

Ministers have met top figures in the Post Office to discuss the contracts, and other ways in which government can provide customers, after the Post Office was criticised for a sweeping closure plan.

Post Office retention of such contracts of national necessity is vital if ministers are to persuade the European Union that government subsidies remain lawful under EU law. Brussels has approved a subsidy of GBP 150m a year to enable the parent company Royal Mail, wholly government-owned, to run a network of 11,500 post offices by keeping loss-making branches open.

The government has sanctioned the closure of 2,500 post offices by the end of the year in a programme that has met fierce resistance across the country, but is designed to cut post office losses. The network lost GBP 200m in 2006-7, while Royal Mail is handling 3m fewer letters a day than last year.

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Community post offices stay open in Jersey

Jersey Post has said it has no plans to close any of the community post offices on the island.

The announcement comes despite the company’s core business losing nearly GBP 1m in 2007.

But Jersey Post said it had been one of its best years overall, with profits nearly doubling in business mail.

Chief executive John Pinel said: “The company has no plans to close any sub-post offices but is looking at how and when they’re used.”

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Correos sells viajes crisol prepaid

“TURCORREOS” cards went on sale today at 50 post offices around Spain. This is the first step in extending this service to the entire network of over 2,200 post offices throughout the country.

The TURCORREOS card can be topped up at nine offices in Catalonia, nine more in the Community of Madrid, five in the Community of Valencia, four in Extremadura, and offices in Castilla-Leon, Galicia, the Balearic Islands, the Basque Country, Castilla-La Mancha, Asturias, Aragon, Navarre, La Rioja and Murcia.

This new service is the result of the collaboration agreement signed between CORREOS and Viajes Crisol, in which the public can top up these cards, a convenient and safe way to pay for holidays and associated services, such as hotel rooms or car rental, amongst other tourist and holiday services offered by Viajes Crisol, at the post offices.

Viajes Crisol’s Sales Manger Ignacio González and CORREOS Office Division Manger Germán Domínguez presented the prepaid card at an event held at the public postal operator’s Management Centre in Madrid.

The agreement, which includes the concession of the use of the “TURCORREOS” registered trademark by the postal company to Viajes Crisol, has been launched as a long-term venture and was signed in April by CORREOS Chairman José Damián Santiago Martín and Viajes Crisol Managing Director José María Lucas.

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