Parcelforce Worldwide launches GBP1 million business ad campaign
Parcelforce Worldwide is launching its first above the line advertising campaign for six years following a major restructure of the business that has firmly positioned it as one of the UK’s leading express delivery companies. Over the past nine months Parcelforce Worldwide has reinvented itself as a time-guaranteed, express only delivery company and ended its role in the non-guaranteed three to five day delivery market. Its association with slower delivery services had previously made it difficult to build its reputation and image as a high quality express parcel company.
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