Post-Switch Urges Bulk Mailers to Consider Alternatives to Royal Mail
Independent postal broking agency, Post-Switch is urging high volume mailers to reduce postage costs by switching from Royal Mail before it puts up its prices.
On April 2nd 2007, Royal Mail raised first class postage by 2p and second class by 1p and its commercial service ‘MailSort’ increased tariff prices by 1 pct – 3.8 pct. As part of its pricing agreement up to 2010, Royal Mail is proposing a further price hike in April 2008 of 6p.
Post-Switch is an impartial postal broker, providing expert advice on matching direct mail to the most suitable supplier at the optimum tariff. Set up in 2006, Post-Switch is part of integrated communications group, Kingfisher. It understands where savings can be made on postage and will negotiate with up to 20 rival postal providers including DHL, UPS, and TNT to achieve the best price and the best delivery date.
Post-Switch already handles over one million items of mail each month and is working with high volume mailers like Marie Curie Cancer Care and NSPCC as well as commercial operator, Network Rail. The service offered by Post-Switch delivers direct mail campaigns in 48 hours and can secure savings of up to 22.5 pct against MailSort charges.
To incentivise companies to switch from Royal Mail to another provider, Post-Switch is offering those who sign up before 2nd April a postal price freeze until the end of 2007. This means that mailings will only cost the same unit rate for the rest of the year. So, if the rival operators to Royal Mail also raise their prices, Post-Switch clients will not be affected by the increase.
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