Tag: Royal Mail

Parcelforce Worldwide appoints Promodus to direct marketing roster

Posted by | Oct 26, 2006 | |

Parcelforce Worldwide has appointed Promodus to its direct marketing roster to handle a project aimed at increasing the company’s customers.

Promodus, which specialises in advocacy marketing, has created a campaign for the Royal Mail-owned brand to generate referrals from its most-satisfied business customers. The activity breaks this month and continues into the New Year.

Parcelforce head of marketing services Heather Bayliss says: “In a market with increasing competition, advocacy marketing is critical for us because it allows us to secure and exploit our loyal users.”

Promodus was appointed to the roster without a pitch, but the news follows speculation about a review of Parcelforce’s direct marketing roster last year.

The company was thought to be in talks with a number of undisclosed agencies about the account but a full-scale review has not yet begun.

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Royal Mail extends deadline for market research tender

Posted by | Oct 24, 2006 | |

Royal Mail has extended its call for tender for its market research roster until today.

The roster is reviewed every four years, and is worth between £20m and £25m including VAT over that period.

Agencies currently on the roster include Accent, BMRB, BPRI, Illuminas, Continental, Compass, Crucible, FDS, IFF, Moulton Hall, Prescient, Quadrangle, Spinach, Synetics and Aegis agency Synovate.

The contract covers commissioned and non-commissioned, qualitative and quantitative market research services.

The original deadline had been October 13. Further details of the contract can be viewed online.

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Post offices to get cash machines

Posted by | Oct 23, 2006 | |

Post offices struggling for survival were given a welcome boost today as a high street bank pledged to install cash machines at 100 sites.

Royal Bank of Scotland (RBS) said 100 of the 300 free-to-use cash machines it wants to install in the UK’s poorest communities will go in post offices.

It came just days after Prime Minister Tony Blair was told of the crisis facing the Post Office network, with closures expected across the country.

National Federation of SubPostmasters general secretary Colin Baker welcomed the move by RBS. Post offices have lost much-needed income as they are stripped of key services such as television licences and car tax which are now available online.

Mr Baker said some postmasters were even forced to use their savings to keep post offices open.

The crisis coincides with calls for more free-to-use cash machines in deprived areas where people with limited means struggle to access much-needed funds.

RBS, which owns NatWest, invited MPs and communities to nominate where its 300 new machines should go and today said it had linked up with the National Federation of SubPostmasters to install 100 in post offices.

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Catalogues fuel online shopping boom

Posted by | Oct 19, 2006 | |

The popularity of catalogues is fuelling an online shopping boom across the UK with consumers spending an average of GBP609 each on goods online this year so far, Royal Mail research revealed today.

Three-fifths (61 per cent) of UK consumers have consulted a catalogue before making online purchases and three in four shoppers (83 per cent) regularly use catalogues before buying online.

The most popular online items according to the 4,000 adults surveyed are music products and downloadable tracks (71 per cent), followed by gifts (69 per cent) and electrical goods (62 per cent).

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EU faces pressure to follow UK on postal services

Posted by | Oct 19, 2006 | |

European Union countries came under pressure yesterday to follow Britain’s example and open their postal services to full-scale competition by January 2009.

Charlie McCreevy, the Internal Market Commissioner, described his latest proposals as “a final, small step” in a process that began a decade ago for complete liberalisation of the Pounds 60 billion sector. However, he insisted that the requirement to deliver, for the same affordable price, letters to any part of the country and to have at least one mail delivery and collection five days a week would remain. Known as the universal service obligation, this is enshrined in EU legislation.

The move is strongly supported by Britain, which ended the Royal Mail’s 350- year-old monopoly this year, and by Germany, the Netherlands, Finland and Sweden.

They have all lifted restrictions on new postal operators and together represent 60 per cent of the total EU market.

Britain welcomed the initiative, stating that “a fully liberalised European Union postal services market is a benefit to consumers, businesses and industry organisations” and would boost the Continent’s overall competitiveness.

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