Tag: UK

Royal Mail rejigs council service

The Royal Mail has unveiled a package of proposals to enable councils to communicate better with their residents. The postal giant came under fire from council communicators at last year’s LGCommunications conference, who said its Door to Door delivery system which enables companies to bundle in direct mailshots with their correspondence was difficult to use. LGComms chairman Martin Watkins said: ‘We were dissatisfied with its product. If you wanted it to deliver (council magazines and other communications) you had to book two years ahead. This is not realistic because publications can be time sensitive, if they are about something such as council tax.’ In addition, postcode sectors did not correspond with council boundaries, making it impossible to send out a mailing to just council residents, added Watkins. But Royal Mail now offers a ‘boundary match’ so councils that need to contact everyone within their confines will be able to do so, and has shaken up the booking service. Watkins said: ‘This is going to make a big difference because lots of councils use the Royal Mail and it is an important part of service delivery.’

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DHL takes next step in plan to rival UK Royal Mail

DHL Global Mail opened its first distribution centre outside London yesterday as part of its plans to be a national network rivalling Royal Mail for business post. The German postal operator, which is one of eight companies licensed to handle UK mail, already has a contract to use Royal Mail’s extensive delivery network for “the final mile”. Similar arrangements have been made with other licensed carriers ahead of the introduction of full competition next January.
However, DHL hopes that by building its own network for business-to-business deliveries it can guarantee a faster, more reliable service than the national carrier. The new service, called Smartmail Citispeed, aims to deliver 99 per cent of mail on time, including the option of overnight delivery.

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TPN looks to raise volume

The Pallet Network says it is to focus on developing its European operations this year and next, but that it will not attempt to keep up with its rivals’ increasingly complex information technology. Managing director Adam Leonard, speaking at the new hub at Rugby to which the company relocated in January, said the network is in talks with potential partners based in Germany, France and Switzerland. It recently launched TPN Ireland and already has a service to Benelux. Leonard said the network moves around 3,500 pallets a night. “Growth will be controlled by the members but we would like to achieve 4,500 pallets by the end of the year,” he says.

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DHL Global Mail strengthens international mail network in Europe

DHL Global Mail is further expanding its domestic mail activities in the United Kingdom, thereby strengthening Deutsche Post World Net’s international mail network. The goal is to offer business customers in all important United Kingdom trade centers domestic and international mail services, possible until now only in Greater London. Additionally, Global Mail’s British network will be expanded by additional regional distribution centers by year-end. The first new center, where operations have just started up, is located in Manchester and serves Northwest England.

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The Power 100 in Direct Marketing

Marketing Direct presents the first ever annual guide to the movers and shakers in direct marketing.

Power 100 in Direct Marketing

1. JOE & JOSEPHINE PUBLIC – Consumers

Everyone listed in this Power 100 ultimately owes his or her livelihood to the acceptance of direct marketing by consumers. The past few years have seen a growing response by Joe and Josephine Public to direct marketing but an increasing awareness of their power to block it.

Telemarketing malpractice has resulted in registrations to the Telephone Preference Service rising to an all-time high of more than six million individuals this year; carpet-bombing by financial services companies could have a similar effect on the Mailing Preference Service. Yet consumer power has an overwhelmingly positive influence on DM too: although they may not know it, Joe and Josephine Public keep the DM wheels turning by consuming goods worth billions of pounds a year as a result of DM activity.

One thing is certain: the fate of the industry is not only in the hands of the DM practitioners and clients in the Power 100, but also in those of the great British buying public. We ignore their influence at our peril.

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