Airborne to Undercut U.S. Rivals UPS and FedEx
U.S. package-carrier Airborne Inc. plans to offer low prices to win business in the U.S. market now dominated by rivals UPS and FedEx once it merges with DHL, Airborne’s chief executive said on Thursday. CEO Carl Donaway said the combined company would court small and medium-sized American businesses, which pay the highest rates for deliveries of packages and documents. ‘We are going to be very, very aggressive in that small and medium-sized marketplace,’ Donaway said in an interview in New York with Reuters. ‘Quite clearly, we have always been a price-moderating influence. Whenever we show up, FedEx and UPS have had to respond very aggressively with pricing.’ In March, Seattle-based Airborne agreed to sell its ground operations to DHL, a unit of Germany’s Deutsche Post AG (DPWGn.DE), in a $1 billion deal.
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