UPU and PUASP organize first training workshop for Latin America in Ecuador
Within the framework of a regional development plan (RDP) drawn up jointly by the Universal Postal Union (UPU) and the Postal Union of the Americas, Spain and Portugal (PUASP), the two organizations teamed up with Correos del Ecuador to organize a training course in Quito from 21 to 23 August 2007.
The purpose of this workshop, which brought together specialists from some twenty Latin American postal operators, was two-fold: first, to encourage postal operators to adopt management tools to attract and maintain the loyalty of large customers, strengthen their business relations and increase their revenues; and second, to put in place a regional action plan, based on exchanges of experience, aimed at organizing the management of large customers and small- and medium-sized businesses.
The participants, which included the PUASP Secretary General, Serrana BASSINI, and the UPU Deputy Director General, Guozhong HUANG, as well as experts from their respective organizations and the region’s operators, took careful stock of the situation and identified potential market niches in areas such as parcels, marketing of existing services and value-added products.
This Latin American postal market development agreement, which will be monitored and supported by the PUASP and the UPU, will lead to three pilot projects geared towards increasing operators’ ability to manage large customers. Processes providing for the incorporation of business mail into operators’ market development activities will also be developed.
Through this project, the UPU and the PUASP wish to emphasize the importance of coordinating actions to increase the capacity of Posts to meet the needs of large customers, namely domestic public services and major export companies.
