USPS appoints chief marketing and sales officer

James P. Cochrane has been appointed as the chief marketing and sales officer for the United States Postal Service (USPS). Cochrane, who has acted in the position since May, oversees the marketing, development and management of all domestic and international products. He also manages the Pricing, Global Business, Sales and Stamp Services organizations.

“Jim’s comprehensive understanding of customer requirements, coupled with his well-rounded business acumen and extensive knowledge of the developing digital world, will allow us to fully leverage our fundamental strengths as we carry out our long-term strategic goals,” commented US Postmaster General Megan J. Brennan said.

Cochrane has been with the USPS for more than 40 years and his previous assignments included serving as chief information officer, Product Information vice president and Northern Virginia senior plant manager.