Sainsbury’s trials 30-minute Click and Collect grocery service

Sainsbury’s has launched a trial service that enables customers to order their shopping via the Chop Chop app and pick it up from store 30 minutes later. The trial is taking place at Sainsbury’s Pimlico store in London, where the supermarket’s one-hour delivery service Chop Chop is already available.

During the trial, which is limited to the Android version of the Chop Chop app, customers will be able to select and pay for up to 25 items for collection in 30 minutes, seven days a week, with no fee for the service.

The orders will be packed and ready for the customer to retrieve by showing their order number at the store’s Chop Chop desk. This number will be available via the app or can be sent in an email depending on the preference of the customer.

In a statement issued on Friday (11 August), Sainsbury’s the trial will see the retailer become “the UK’s first supermarket to offer sub one-hour collection options”.

Clodagh Moriarty, Director of Online at Sainsbury’s commented, “We want to offer a customer experience that is differentiated in terms of price but also in terms of service, with complete customer autonomy and excellent flexibility.”

Moriarty added: “We were the first UK supermarket to introduce one-hour delivery last year and we’re now delighted to be the first to trial a 30 minute Click & Collect service.”